AAM Press Releases

December 18, 2019 | LEXINGTON, KY - The Association for Accounting Marketing (AAM), the leading trade association committed to providing educational opportunities and professional support for marketing and business development professionals in the accounting industry, announces that eleven AAM members have been named to the Accounting Today "Top 100 Most Influential People in Accounting" list. The list is published annually to recognize individuals who make significant contributions to the accounting ...

October 17, 2019 | LEXINGTON, KY  - The Association for Accounting Marketing (AAM), the leading trade association committed to providing educational opportunities for marketing and business development professionals in the accounting industry, has announced its upcoming educational sessions.  "We are excited to wrap up this year with events and programming that will enhance marketers' innovation skills and provide insight on promoting content within a firm," said Lauren Clemmer, AAM's executive ...

August 9, 2019 | LEXINGTON, KY – The Association for Accounting Marketing (AAM), the leading trade association committed to providing educational opportunities for marketing and business development professionals in the accounting industry, has announced upcoming programming. Through these educational events, AAM is dedicated to developing expertise in key industry topics including mergers & acquisitions, effective business development training for team members and the market research value ...

Association for Accounting Marketing Announces New Board Members Newly Elected Board Members Will Help Shape the Future of Accounting Marketing and Business Development Organization July 2, 2019 | Lexington, KY  - Association for Accounting Marketing (AAM), the leading trade association committed to providing educational opportunities and professional support for marketing and business development professionals in the accounting ...

Collaborative Research Study Examines the Marketing Expenses of High-Growth Accounting Firms How Are High-Growth CPA Firms Growing?: New Research Study Reveals What Is Under the Hood July 1, 2019 (Lexington, Ky)  - High-growth accounting firms grew nearly 10x faster than their low-growth counterparts and generated nearly $1 million more revenue per equity partner, according to a research study examining marketing spending ...

Carmel, Ind. (June 13, 2019)   – Holly Shier, principal and chief marketing officer at Troy, Mich.-based Rehmann, has received the Association for Accounting Marketing’s (AAM) 2019 Marketer of the Year award, sponsored by INSIDE Public Accounting (IPA). The winner was announced by IPA June 12 at AAM’s annual Summit, held in partnership  with the AICPA ENGAGE conference in Las Vegas.   Shier leads marketing and communications efforts, brand awareness and growth strategies for ...

June 12, 2019 (Las Vegas, NV)   - The   Association for Accounting Marketing (AAM), the leading trade association focused exclusively on marketing and business development for the accounting industry, announced the recipients of its individual Marketing Achievement Awards (MAA) today at the MGM Grand Hotel during AAM's 30th Annual Summit at AICPA ENGAGE. Individual awards are presented annually in recognition of outstanding achievements in the accounting marketing profession, ...

June 11, 2019 (Las Vegas, NV)   -   Demonstrating an ongoing commitment to our communities is a driving force among the growing Association for Accounting Marketing's membership, a trend that shows no sign of slowing down. So, to honor the firms that go above and beyond in their corporate philanthropic efforts, the Association for Accounting Marketing (AAM) presents the "We AAM to Serve" award to salute the corporate social responsibility philosophy of firms that go above ...

June 11, 2019 (Las Vegas, NV)   -   Twenty-three awards for marketing achievement were presented to accounting marketers on June 10 at the Association for Accounting Marketing’s (AAM) annual AAM-MAA Awards Reception. AAM’s Marketing Achievement Awards features awards in multiple categories, including advertising, branding, business development initiative, collateral and content marketing, events, marketing and PR campaigns, video and multimedia, and website. Expert ...

Knowing How To Effectively Communicate And Leverage Skillsets Throughout Your Firm Will Be The Focus Of Upcoming Programming March 2019 | LEXINGTON, KY  - The Association for Accounting Marketing (AAM), has announced its upcoming events, programming and publications. “The upcoming educational programs will primarily serve to guide individuals on how to successfully collaborate effectively as a team within a firm,” said Lauren Clemmer, AAM's executive director. “These programs will be beneficial ...