Accounting Marketing | Marketing CPA Firms | Accounting Firm Growth

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Career and Compensation SurveyAAM Career and Compensation Survey

AAM has partnered with the Capstone Marketing and CPA Trendlines to conduct our study of compensation trends for accounting marketers. Participating firms were asked to submit compensation data for the marketing team (inclusive of business development team members). This compensation data was combined with marketing department and marketer-specific data provided by individual marketing professionals to ensure accurate, unbiased compensation data. For more information about this study, click here.


hinge2017coverReved.pngMarketing Budget Benchmark Survey

AAM has partnered with the Hinge Research Institute to conduct our second bi-annual study of marketing budgets within CPA firms. Participating firms were asked to submit their 2016 budget amounts in predetermined categories to allow for a true apples-to-apples comparison of budgets – the only study of its kind in the accounting industry. For more information about this study, click here.


Bull's-Eye! The Ultimate How-To Marketing & Sales Guide For CPAs

This book was written by fellow AAM members and edited by a former AAM member for the AICPA. It is full of how-to advice and examples that will help readers with ideas they can implement right away. To purchase Bull's-Eye, click here.

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AAM Job Locator

Business Development Coordinator - Tax

Organization: Eversheds Sutherland (US) LLP
Location: Atlanta, GA or Washington DC
Date Posted: 11/9/18

Marketing Manager with CPA.com

Organization:  CPA.com
Location: New York, NY
Date Posted: 11/4/18

Marketing Manager

Organization:  HMWC CPAs & Business Advisors
Location: Tustin, CA
Date Posted: 10/17/18

Industry Marketing Manager

Organization:  Citrin Cooperman LLP
Location: White Plains, NY
Date Posted: 9/20/18

Integrated Marketing Manager

Organization:  Citrin Cooperman LLP
Location: White Plains, NY
Date Posted: 9/20/18

Metro NY Marketing Manager

Organization:  Citrin Cooperman LLP
Location: Melville, NY
Date Posted: 9/20/18

Business Development Manager

Organization: K&L Gates
Location: Charlotte, NC, Chicago, IL or Pittsburgh, PA
Date Posted: 8/28/18

Business Development Associate

Organization: KNAV
Location: Atlanta, GA
Date Posted: 8/23/18

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AAMplify!

The Next Frontier

In our latest AAMplify! podcast, Scott Dine, Partner and Technical Director at Catalyst Group Marketing interviews AAM Volunteer of the Year and Current Board Member, Nicole Sterling, Director of Marketing and Communications at RSW Accounting + Consulting in Montréal (Québec). Together they discuss what it is like when your role is both marketing AND business development.

Listen Now!

View past episodes and subscribe to new ones on YouTube, iTunes or Sticher.