Accounting Marketing | Marketing CPA Firms | Accounting Firm Growth

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Career and Compensation SurveyAAM Career and Compensation Survey

AAM has partnered with the Capstone Marketing and CPA Trendlines to conduct our study of compensation trends for accounting marketers. Participating firms were asked to submit compensation data for the marketing team (inclusive of business development team members). This compensation data was combined with marketing department and marketer-specific data provided by individual marketing professionals to ensure accurate, unbiased compensation data. For more information about this study, click here.

hinge2017coverReved.pngMarketing Budget Benchmark Survey

AAM has partnered with the Hinge Research Institute to conduct our second bi-annual study of marketing budgets within CPA firms. Participating firms were asked to submit their 2016 budget amounts in predetermined categories to allow for a true apples-to-apples comparison of budgets – the only study of its kind in the accounting industry. For more information about this study, click here.

Bull's-Eye! The Ultimate How-To Marketing & Sales Guide For CPAs

This book was written by fellow AAM members and edited by a former AAM member for the AICPA. It is full of how-to advice and examples that will help readers with ideas they can implement right away. To purchase Bull's-Eye, click here.

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AAM Job Locator

Business Development Manager

Organization: K&L Gates
Location: Charlotte, NC, Chicago, IL or Pittsburgh, PA
Date Posted: 8/28/18

Business Development Associate

Organization: KNAV
Location: Atlanta, GA
Date Posted: 8/23/18

Marketing Coordinator - Tax Services

Organization: Moss, Adams
Location:  Seattle, WA
Date Posted: 8/17/18

Marketing Manager

Organization: Seiler, LLP
Location: San Francisco, CA
Date Posted: 6/29/18

Marketing Manager

Organization: Geffen Mesher
Location: Portland, OR
Date Posted: 5/7/18

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The Next Frontier

In our latest AAMplify! podcast, Laurie Stiles, Marketing Director at HHM CPAs, interviews Nikki Burgeson, Director of Sales at Rehmann. Together they discuss the anatomy of a sales process.

Listen Now!

View past episodes and subscribe to new ones on YouTube, iTunes or Sticher.