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Compensation Trends for Accounting Marketers

AAM has partnered with the Inavero to conduct our study of compensation trends for accounting marketers. This compensation data was combined with marketing department and marketer-specific data provided by individual marketing professionals to ensure accurate, unbiased compensation data. For more information about this study, click here.

Marketing Budget Benchmark Survey

AAM has partnered with the Hinge Research Institute to conduct our second bi-annual study of marketing budgets within CPA firms. Participating firms were asked to submit their 2104 budget amounts in predetermined categories to allow for a true apples-to-apples comparison of budgets – the only study of its kind in the accounting industry. For more information about this study, click here.

Bull's-Eye! The Ultimate How-To Marketing & Sales Guide For CPAs

This book was written by fellow AAM members and edited by a former AAM member for the AICPA. It is full of how-to advice and examples that will help readers with ideas they can implement right away. To purchase Bull's-Eye, click here.

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AAM Job Locator

CRM Data Steward

Organization: Cornerstone Research
Location: Silicon Valley, CA
Date Posted: 8/25/16

Director of Marketing and Business Development

Organization: Draffin & Tucker, LLP
Location: Atlanta or Albany, Georgia
Date Posted: 8/22/16

Marketing and Client Service Specialist

Organization: Inovautus Consulting
Location: Virtual
Date Posted: 8/22/16

Marketing Manager

Organization: PDR Certified Public Accountants
Location: Clearwater, FL
Date Posted: 8/8/16

National Business Line Marketing Manager 

Organization: BDO USA, LLP
Location: Chicago 
Date Posted: 8/1/16

Senior Advisory Marketing Specialist 

Organization: BDO USA, LLP
Location: Chicago 
Date Posted: 8/1/16

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The Next Frontier

In our latest AAMplify! podcast, Craig Browning, Director of Marketing at KWC CPAs, discusses thoughts and strategies for social media efforts.

View past episodes and subscribe to new ones on YouTube, iTunes or Sticher.