The Hyatt Regency on the Riverwalk in San Antonio, Texas was the site of AAM Marketing Summit 2002: Measuring Performance, Tracking Results.

• Order Past Conference Materials
• View Our 2002 Hall of Fame Award Winners
• View AAM Marketing Summit 2002 Sessions

AAM members and non-members from all over the country gathered to learn how to create marketing objectives and goals that are part of a firm's business and strategic planning process.

The conference attendance was the largest in AAM's history. Conference attendees are now using the knowledge they gained from the pre-conference sessions, 25 concurrent workshops, and 3 general sessions to measure their own professional growth and affect on their firm's ROI.

Accounting marketing has matured. AAM members have sought better conferences, more sophisticated sessions, advanced tracks, and cutting edge resources. AAM has delivered the value demanded! If you missed AAM Marketing Summit 2002, you can still order some of the materials.

AAM Summit 2002 Audio Recordings
Audio Recording of AAM Summit 2002 Pre-conference Sessions, General Sessions and Workshops

AAM Summit 2002 Video Recordings
Video Recording of AAM Summit 2002 AAM-MAA Awards Presentation and General Sessions

AAM Summit 2001 and 2002 Binder of Materials
Order the binder of conference materials from AAM Marketing Summit 2001 and 2002

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