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What is AAM?
The Association for Accounting Marketing (AAM)
is the only trade association of its kind that provides resources
and support to over 600 CPA and consulting firm marketing and
sales professionals, partners, firm administrators, and representatives
of businesses who offer products and services to the accounting
industry.
Inititiated in 1989, the association has over
600 members representing firms of all sizes
from local firms with two partners, to regional firms with 25
partners and “Big 4” firms with 3,000 partners.
They hail from across the globe though most are concentrated in
the United States and Canada.
What AAM Has to Offer
AAM connects members with the kind of knowledge,
people and programs that make achieving their firms' marketing
objectives more likely and in the most successful way.
In addition to the national association,
AAM promotes accounting marketing industry growth, development
and education through a network of chapters
which provide an additional forum for members and offer other
educational and networking opportunities. AAM fulfills its educational
role by offering a national conference
and trade show, educational seminars, industry awards
and developing partnerships with other accounting industry associations.
Guiding and overseeing services to AAM members is a Board
of Directors. Volunteer committees representing important functions of AAM meet through out the year via meetings and conference calls to suggest and develop educational programs, publications, membership campaigns, communication initiatives and annual conference programming. They also discuss ways AAM can better serve each segment of its membership. AAM
staff members function as liaisons to different committees within the association.
Why join?
You know what you want! Networking opportunities,
education, training, professional and career development in accounting
marketing and sales. You know what you need! An organization that
provides access to the kind of data, people and programs that
will make you and your firm more successful.
You need the Association
for Accounting Marketing!
Join today!
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